Capture The Moment and Hold It
“Mixt Drinks About Feelings”
— PURPLE FRUIT Mixologist
Let food be thy medicine and medicine be thy food
- Hippocrates
Although many patients are convinced of the importance of food in both causing and relieving their problems, many doctors' knowledge of nutrition is rudimentary. Most feel much more comfortable with drugs than foods, and the “food as medicine” philosophy of Hippocrates has been largely neglected. That may be about to change.
- Richard Smith
PURPLE FRUIT Formulations and Mixes are not only appealing to the taste buds but also are a medicine to the body. We have a range of shots and smoothies that are specifically targeted towards healing the body.
FUN + HEALTH
PURPLE FRUIT began as a initiative to synergize with MISSION ELIXIR. In 2019, alcohol use was the leading risk factor for attributable burden of disease among people ages 25 to 49, the second-leading risk factor among ages 10 to 24, and the ninth-leading risk factor among all ages. In 2019, alcohol use accounted for 2.07 million deaths of males and 374,000 deaths of females, globally.
Key facts by the World Health Organization
The harmful use of alcohol is a causal factor in more than 200 disease and injury conditions.
Worldwide, 3 million deaths every year result from harmful use of alcohol. This represents 5.3% of all deaths.
Overall, 5.1% of the global burden of disease and injury is attributable to alcohol, as measured in disability-adjusted life years (DALYs).
Beyond health consequences, the harmful use of alcohol brings significant social and economic losses to individuals and society at large.
Alcohol consumption causes death and disability relatively early in life. In people aged 20–39 years, approximately 13.5% of total deaths are attributable to alcohol.
There is a causal relationship between harmful use of alcohol and a range of mental and behavioural disorders, other noncommunicable conditions and injuries.